Hotels.com
Apr 2011 – Feb 2012
UX Design
Website and mobile app design
Worked on the website and mobile app. The team used an Agile / Kanban process. AB or Multivariate testing was performed to establish the highest converting design variants. One of the designs I worked on increased sales by between £26 and £50k per day. Role included liaising with product owners, running workshops and sketching sessions. Attended monthly user testing and ethnographic research conducted by an external agency.
UX design for mobile app
UX designs for stakeholder signoff
Final UI Design
UX designs translated into final designs
UX design for 'hotel sold out' state
UX designs for stakeholder signoff and user testing
Live site screenshot of 'sold out' state
End result on live site
UX design for deals pages
UX designs for stakeholder signoff and user testing
UX design for location filters
UX designs for stakeholder signoff and user testing